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Winetown: Florence the location of a special wine festival in courtyards and cloisters of historical buildings

At the end of September, 2011, there will be a great event in Florence: Winetown, a wine festival with a lot of events. What's going on in Florence for the Winetown wine festival? here are some tips:
  • Shows and concerts that enliven the tastings of fine wines inside important Historical Buildings that will be open to the public only for this special occasion. 
  •  There will be cooking shows, a discussion and reflection on the design of the bottle and new technology on the second floor of the "San Lorenzo" Central Market. 
  • The treasure hunt through the streets of the historical center 
  • The game Vinopoli for children to play. 
Two intense days, complete with an unusual itinerary and an unconventional way of bringing wine and people together.

Opening hours:
Saturday 24 September 2011 from 11:00 a.m. to 11:00 p.m.
Sunday 25 September 2011 from 11:00 a.m. to 9:00 p.m.
The tastings will be conducted during the opening hours of the event upon purchasing the WineCard.

Wine town is a new concept and way of communicating the territory: to enhance the wine making tradition in a different context than usual, the idea to open the great private buildings of the nobility of Florence, which will then be rediscovered by the general public. Wine Town 2011, with the support of Toscana Promozione, the City of Florence and the Wine Town Committee, is a permanent annual event. WINE TOWN will take place in Florence on Saturday the 24th and Sunday the 25th. The city of wine, the city that for its past was left with skills which were stratified by centuries of daily practice in the fields of tradition and therefore demands more than anything else, the right to be represented by one of its many strong themes. In short, the capital of the Chianti region, the lands of Tuscany, the Sangiovese, the great and historic families in the vineyards where they have always been and where most of them have withstood the difficult years of depopulation and, finally, many fond producers who, in recent decades have reshaped, reevaluated and requalified agricultural land, restoring the fabric of rural construction in Tuscany. 10 themes or ten points of view to talk about wine, architecture, art, archeology, marketing, communication, innovation and children’s play.
Ten is also the number of the provinces represented by different food products and the most important chefs in the ten Territories.
24th of September – 25th of September 2011
Sponsors: City of Florence (Comune di Firenze), Toscana Promozione and the Wine Town Committee
In cooperation with the Italian Sommelier Association (A.I.S Associazione Italiana Sommelier and the Italian Historic Houses Association ( A.D.S.I. Associazione Dimore Storiche Italiane).
Information: Wine Town Firenze Committee
Tel. +39 055 2050400/462 Fax. +39 055 2050500
info@winetown.it www.winetown.it

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